HOW DOES THIS EVEN WORK?
We’ve worked with hundreds of artists, galleries, and collectors. Here’s how the process usually goes:
1. Drop off your artwork
Bring your piece to our studio in Calgary.
2. Studio capture
We photograph your artwork on location in our studio using our medium format camera and controlled lighting setup.
3. Colour matching & proofing
We use fancy colour checkers to ensure the colour is just right. Everything is calibrated for colour accuracy and tonal range. Every capture includes 10 minutes of colour correction. Optionally, we can also sit with you in front of our calibrated monitor to ensure the file looks exactly the way you want it to look.
4. Final files or prints
We deliver your files in high-resolution TIFF and optional web-ready JPEG formats. We can also prepare print-ready versions or make archival pigment prints in-house. The files are yours. We don’t hold them hostage.
5. Picking up your artwork
We take care to package up the artwork with either the original packaging it arrived into the shop with, or we package up the artwork with our own packaging materials. We ensure it is packed to get back to your location safely.
The Capture Process
Placing an original painting by John Will on the reproduction table.
Our dedicated repro studio with three foot soft boxes installed.
Fine-tuning camera placement to ensure the artwork is placed perfectly.
Testing and adjusting lights for perfect even lighting.
Creating a custom camera ICC profile to ensure accurate colour of the painting.
The image is captured using Capture One raw processing software. Here we take one photo with the colour object target, another step for accurate colour.
The result. John Will’s painting on screen faithfully reproduced.
